[news] Kara, as they made the "common worker" image


For celebrities, creating an image for themselves is crucial in order to attract popularity. With DBSK's "evolving idol", and 2PM's "tough idol", they were able to gain more attention.

For girl groups however, there aren't many themes that can be suitable. Ordinarily, girl groups usually create a 'fairy' image, enough not to even use the restroom in public. In other cases, by instilling their female charms, create an 'ideal girlfriend' image for male fans.

Slipping away from this unwritten rule and creating a unique image for themselves was 'Kara'

Awhile ago, as Kara revealed their dorms, they received the 'common worker' image. Compared with other female groups from the three big companies, SM-JYP-YG, their dorms gave off a more plain feel.

DSP entertainment, who gave rise to top idol groups such as Fin K.L and Sechs Kies, may not approve of Kara's 'common worker' image. However, the actual results showed that this image gave them uniqueness and individuality from within the girl group market.

BNTnews
KARAholic
Translated by: thebuddybud @ karaholic.com

5 Responses so far.

  1. Anonymous says:

    DSP REALLY IS NOT a rich company but they are next to JYP,YG and SM. SS501 also have a plain dorm...but I think DSP artists shine because they are hardworking...they have to work have for their popularity unlike from those OVERRATED artists because they carry a certain tag.

  2. chakraj says:

    GO GO KARA!!!!!!!!!!

    LOL

  3. Anonymous says:

    If you check out some of the interviews with KARA, yes, they are optimistic, but you can also tell that they are sensible girls who try so hard! KARA jjang! FIGHTING!

  4. Anonymous says:

    lol..who r u to say that other artists are not hardworking? have u even seen others working behind the scene..just bcos u like dsp doesnt means u have to compare them wit others just to bring others down..thats really uncool of u..

  5. Anonymous says:

    Yeah,JYP trains their trainees too.
    SM too.
    And because they have talent, that is why they are able to rise. Not by pulling strings.

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